The CEO of Facebook dominates the world thanks to the “apps” WhatsApp, Messenger, Instagram and his own social network. All of them are the most downloaded in the world, followed by Snapchat.
Apple has already announced that next autumn they will change its strategy in the App Store. Numerous rumours suggest that Google will also carry out changes in the rules of the Play Store. It’s time to reinvent the smartphone App industry.
In the case of applications, the star player is well known: Mark Zuckerberg. The founder of Facebook is by far the king of downloads. As reported by “Business Insider” Facebook Messenger, Facebook, Instagram and WhatsApp were the most downloaded apps of May in total, they staged 62% of downloads, according to data analysis firm Sensor Tower:
In fact, Sensor Tower came to the conclusion for the first quarter of 2016 on how Facebook has a dominant role. And its leading position not only in the US but worldwide. The study indicates that WhatsApp was the most downloaded in the world (more than 125 million downloads), followed by Facebook Messenger, Facebook and Instagram.
It is clear, therefore, that Mark Zuckerberg has no competition. Not even Google is, if necessary, a direct rival. In any case, it would be Snapchat. The popular application of external messaging has already surpassed Twitter in number of users and its growth continues.
On the other hand, the application market is marked by only two operating systems: iOS and Android…Or what is the same: Apple and Google. Both, according to the report, numbers of downloads grew over the first quarter last year. Separately, the App Store has grown by 13% while the Play Store has grown by 6.7%.
While it is true that the market for application downloads continues to grow, it’s doing it slowly. And besides, it is dominated by large companies. Where are the small developers?
“The rise of mobile applications began in July 2008, when Apple introduced the App Store. Now it is over, says Recode after echoing another study: last May, 15 of the best application “small” publishers saw their downloads go down an average of 20% in the US, according to research by Nomura, which is based on data provided by SensorTower.
However, this slow growth makes Uber and Snapchat take the impact in the opposite way and make the number of downloads considerably higher compared to 2015: